Your event is a five-stage funnel. We compared nonprofit ticketing platforms on what you can measure and test at each stage, plus seven tests worth running.
Can you name the channel that produced last month's gift? Bloomerang alternatives compared on attribution, segmentation, and testing infrastructure.
Fundraising has always been about relationships. But somewhere between the thank-you letters and the year-end appeals, a lot of nonprofits end up stuck in a loop: chase donors, spend big on acquisition, watch them disappear, repeat. Sound familiar? There's a better way to think about it, and it starts with treating your donor base less…
Nonprofit marketing has never been more data-rich, and yet so many organizations still feel like they're flying blind. You've got donor records, giving histories, email open rates, and campaign data scattered across spreadsheets, email tools, and maybe a CRM that's technically doing its job but not quite pulling its weight. Sound familiar? So let's fix…
Raising more money online doesn't have to mean spending more on ads or overhauling your entire website. Sometimes the biggest wins come from small, deliberate changes to your donation page, and the only way to know which changes actually work is to test them. That's what this article is all about. We're going to walk…
Why Your Gala Needs a Data-First Mindset Galas are one of those events where so much is riding on a single night. Months of planning, a carefully chosen venue, catering decisions, table arrangements, and then… the RSVPs trickle in slower than expected. If that sounds familiar, you're definitely not alone. The gap between a beautifully…
Raising in-kind donations from local businesses is one of those things that looks simple on the surface but falls apart fast without a solid game plan. It's not just about firing off a templated letter and crossing your fingers. It's about building real relationships, making the right ask at the right time, and giving business…
Nonprofit marketing has a quiet superpower that most organizations aren't fully tapping into: wealth screening data . At its core, it's about understanding not just who your donors are, but what they're genuinely capable of giving and when they're most likely to say yes. It's less about being pushy and more about being precise. In…
Dirty data is one of those slow-burning problems that most nonprofits don't notice until something embarrassing happens, like a board member receiving the same appeal three times in one week, or a beautifully crafted email campaign quietly bouncing into the void. Sound familiar? You're definitely not alone. The good news is that nonprofit CRM data…
Mobile giving is one of those areas where the gap between potential and reality is almost painful to look at. Most nonprofit websites now see the majority of their traffic from phones, yet the donation forms sitting at the end of that journey often feel like they were designed for a desktop in 2012. The…
Nonprofit email marketing sits at this fascinating intersection of relationship-building and strategy, where the right message sent to the right person at the right time can genuinely change what your organization is capable of. But here's the thing: most teams are leaving a lot of that potential on the table, not because they're not trying,…
Summer has this funny way of being both the best and worst time for nonprofits. On one hand, you've got sunshine, community energy, and a calendar full of event possibilities. On the other hand, donors are sunscreen-slathered and halfway to the beach, and that dreaded mid-year fundraising lull is always lurking. So how do some…
Nonprofit capacity building sounds like one of those phrases that belongs in a grant report nobody reads. But here's the thing: it's actually one of the most practical concepts in the sector. At its core, it's about making sure your organization has what it needs, the right systems, the right skills, the right structures, to…
Retention is one of those challenges that quietly haunts every nonprofit, no matter the size or mission. You put real energy into acquiring members and donors, and then watch too many of them drift away before the relationship ever truly takes root. The frustrating part is that it doesn't have to be that way. In…
Charitable giving is booming, and donor portfolios are more complex than ever. Real estate, stock, crypto, business interests, intellectual property, the list goes on. And while that complexity opens the door to some genuinely transformational gifts, it also introduces real operational risk for nonprofits that aren't prepared to handle them. So, that's exactly what we're…
Higher education fundraising has come a long way from stuffed envelopes and phone-a-thon scripts. Today's alumni want to feel genuinely connected to the institution they once called home, and the institutions seeing the strongest results are the ones willing to meet them there. Whether you're running a major advancement office or doing this mostly solo,…
Picking the right event registration platform feels like it should be simple. It's not. And if you've ever watched fees quietly chip away at your gala revenue, you already know why the stakes are higher for nonprofits than for, say, a concert promoter selling $200 tickets. Eventbrite gets all the name recognition, but that doesn't…
Church giving has changed a lot in recent years, and if you're leading a congregation right now, you've probably felt that shift firsthand. Between hybrid worship models, younger donor expectations, and the general drift toward doing everything on a phone, the old envelope-and-plate setup just doesn't cut it anymore for most churches. So the real…
Operating reserves aren't exactly the sexiest topic in nonprofit leadership. But here's the thing: they might be the most important thing standing between your organization and a full-blown crisis. This article is all about the operating reserve ratio (ORR) , what it actually means, why the sector-wide numbers are genuinely alarming, and how you can…
Corporate philanthropy is having a moment, and honestly, it's one worth paying attention to. The way companies fund social impact is shifting fast, and if you're leading a nonprofit right now, whether you're a seasoned CMO or a one-person development team, understanding where that shift is headed could meaningfully change your fundraising results. So let's…